The Game Of Thrones Wall Rises In London
By Staff on Monday, February 17, 2014
Street artist Joe Hill has recreated Game Of Thrones’ famous wall to promote the Season 3 DVD release of HBO’s hit series.
The 3D promotional artwork was installed in London’s Liverpool Street in a 2D space measuring just 10 metres by 7.5 metres.
Digital Spy reports; ‘fans and passers-by are encouraged to interact with the artwork and ‘scale the wall’, putting themselves in the position of Wildling or following in the footsteps of Jon Snow himself.’
@ShortList #ScaleTheWall at Bishops Square, London to celebrate the release of #GameofThrones S3 on DVD and Blu-Ray! pic.twitter.com/13XrBYflWE
— HBO (@HBO_UK) February 17, 2014
The artwork remained on London’s streets for a mere six hours, with the final viewers and fans “scaling the wall” at 3:30pm today, according to the Radio Times.
Joe Hill, who founded the street art team, said: “We knew we had to do something really special to match the sheer scale of this phenomenal TV show that has swept the globe. That’s why The Wall in 3D works from more than one angle – making it a first in the 3D art world.”
via @diytv
Brace yourselves. Season 4 is coming.
Involved agency: Premier