A winter warming chillbox
By Lucy Werner on Tuesday, December 4, 2012
Chillbox, the UK’s first Greek frozen yoghurt company provides a package of festive cheer to Londoners this Christmas with its limited edition toppings of luxury mince pie, mulled wine sauce and real 23ct gold sprinkles.
Not only do these additional flavours look delicious but they are the perfect way to introduce new tasters to the emerging FroYo market.
Chillbox’s first store opened recently in the foodie hub of Brixton and has been quick to jump onto the seasonal sleigh to ensure that Londonites can taste some Christmas cheer to warm the cockles. Hooking off the calendar is an ideal way for brands to ensure that their product is still relevant whatever the time of year and I’m sure we will see a raft of seasonal food and drink combinations throughout December.