Scayle prove that B2B marketing doesn’t have to be dull

Fans recreate the famous ‘Homer Hedge’ meme

Lynx launches catnip scent to win over your date and her cat

From Debenhams to Shredenhams: Bristol’s store gets a skatepark makeover

Oat Cult brings pagan horror to breakfast time

GymNation unveils world’s first in-gym hotel

Mentos launches Fizzooka in Fortnite creative

The Ordinary shake up NYC’s egg shortage with cracking idea

Ikea Australia leans Into the ‘Severance’ aesthetic

IKEA’s new lamp brings the realities of sleep poverty to light

Minecraft and Tourism New Zealand team up to encourage visitors

Samsung and EE revolutionise UK skateboarding with 25-hour skatepark event

Aldi shelves period poverty as first UK supermarket to offer free products

Spike Jonze and Pedro Pascal team Up for Apple’s stunning AirPods 4 Ad